Conduct stakeholder interviews to find the roots behind feature requests, not just taking them at face value

Perform competitive analysis to identify market opportunities and industry standards

Brainstorm different approaches and strategies with entire team

Create visually polished design concepts to showcase attention to detail and build client trust

Present concepts using Loom videos so stakeholders can review at their convenience and as often as needed

Respond to feedback with clarifying questions to understand the "why", connecting client needs with user needs

Iterate internally with quick, imperfect designs focused on high-impact and low-cost solutions

Keeping the client involved throughout the process via Loom, Figma, and email

Create accessible design documentation in Notion and Figma for team-wide visibility and reference

Document design decisions, specifications, and helpful tips for continued team alignment

Judge success largely by user/client satisfaction after implementation

Analyze how the design meets initial project objectives and identify lessons for future work